“What you are holding in your hand,” the bottle declared, “is genuine Coca-Cola. This is not a lesser product or a fake. It’s the real thing.” - This is the enduring legacy of not just the brand Coca Cola, but also the design legacy of the bottle which has seen billions of finger prints across countless countries on its glass exterior over a span of almost 100 years. Whats amazing is that this iconic design has stood the test of time and is relevant and loved even today. This iconic bottle reminds everyone of something unique in their life and thats the magic of this simple contour bottle.

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Original photo credit - Paul Gaudriault